The Small Print

Otherwise known as Terms and Conditions (Ts&Cs).

Why use them?

Standard terms and conditions, if used correctly and duly incorporated into a transaction, are fundamental to income generation. 

They should form the basis of all contracts and provide a framework for day-to-day operations as well as protection in contractual matters. However, businesses often overlook their standard terms and focus on generating revenue.

They are an essential and worthwhile investment into a business and should be considered as part of the income generating activities, just as much as advertising and marketing activities.

Advantages of using standard terms and conditions: 

1. Provide a framework for transactions for repeat orders; 
2. Compliance with legal requirements, e.g. when dealing with consumers;
3. Provide consistency between all business transactions; 
4. Protect profit margins from being eroded;
5. Save time and money in bespoke negotiations;
6. Demonstrate a professional and organised approach to business and helps build trust with customers
7. Improve cash flow and manage credit risk;
8. Enhance a party's bargaining position;
9. Provide the opportunity for a party to impose its terms on the other (see our article on battle of the forms);
10. Improve efficiency in concluding transactions; and 
11. Manage risk and responsibility in transactions.

Let us know if you need some terms and conditions for your business- it is one of our most requested documents.

Alse see our article on Terms of Use vs Terms and Conditions.

Legal Notice:

Publisher: Atkins-Shield Ltd: Company No. 11638521
Registered Office: 71-75, Shelton Street, Covent Garden, London, WC2H 9JQ

Note: This publication does not necessarily deal with every important topic nor cover every aspect of the topics with which it deals. It is not designed to provide legal or other advice. The information contained in this document is intended to be for informational purposes and general interest only.

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